There is something wonderfully hopeful about an old apple orchard. Every season begins again: blossoms open, fruit forms, branches grow heavy, and familiar varieties return—some with names and histories that reach back generations. At Prevedelli Farms in Watsonville, that annual rhythm is intertwined with a family history that spans more than 80 years. Today, Prevedelli...Read More
Three consecutive years of international Gold Medals are something to celebrate. But for Belle Farms’ Marguerite, the truest measure of a good olive oil is still found much closer to home—in the customers who return year after year. There is something wonderfully fitting about the way Marguerite talks about Belle Farms’ latest accomplishment. In 2026,...Read More
When news breaks about a foodborne illness outbreak, one of the first questions consumers ask is also one of the most difficult to answer: Where did this food come from? For produce purchased through a large, complex supply chain, the answer may involve growers, harvesting crews, packing facilities, processors, distributors, warehouses, transportation companies, retailers and...Read More
